Babyzen Retail Concept and Flagship store

Babyzen did revolutionize the stroller by creating a complete new complete all-terrain travel system with a unique design, based on a revolutionary flat-fold concept.

Since the first launch of « Zen » stroller, Babyzen trusted in creative ideas of Studioworks to design firstly their stands set up in international trade fairs and then their showrooms in Paris and to develop its awareness and image in retail networks.

The partnership between Babyzen and Studioworks goes on by creating architectural guideline of the Babyzen Point of Sale (POS) materials for multi brand boutiques resulting in the first Babyzen Flagship store in Paris, expected to open spring 2017.